The Tacos of Texas

Two Taco Journalists explore tradition, food culture, and the difference between each "Iconic Tacos of Texas".

Tacosoftexas pubstills
Funding Initiative
Digital Open Call
Tacosoftexas headshot mando
Producer

Armando Rayo

Mando Rayo’s experience is deep-rooted in Latino and multicultural communities. Mando is a digital story-teller and uses his Latino identity to inspire and build bridges through his multicultural marketing agency (Mando Rayo + Collective) and his books (The Tacos of Texas, Austin Breakfast Tacos). From working with Whataburger, People en Español, Show more Beef Loving Texans, KLRU-TV, Austin PBS, The New Philanthropists and local nonprofits, Mando shares our stories through food, culture, video documentaries, and digital platforms. Mando's work has been featured in Bon Appetite Magazine, The Food Network, NPR, The New York Times and SXSW. Show less

Tacosoftexas headshot jarod
Producer

Jarod Neece

Jarod Neece has been with the South by Southwest (SXSW) Conference & Festivals in Austin,TX since 2002. He is the festival's Senior Film Programmer with an emphasis on Feature and Genre Programming. He is a member of numerous Advisory Boards and has been a juror or panelist at a number of festivals and organizations, including Cannes, Sundance, TIFF, Show more Fantastic Fest, Fantasia, the McKnight Filmmaking Fellowship & Independent Film Week. He is also the co-founder and editor of the popular Austin food blog, TacoJournalism.com, co-author of the local bestselling books, Austin Breakfast Tacos: The Story of the Most Important Taco of the Day and The Tacos of Texas published by UT Press. Show less

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The Film

A new digital series based on the book, The Tacos of Texas by Mando Rayo & Jarod Neece, creators of TacoJournalism.com and authors of the popular book, Austin Breakfast Tacos: The Story of the Most Important Taco of the Day.

The series will explore the “Iconic Tacos of Texas” in 7 cities, all with their own unique brand of taco charm. We’ll learn about these iconic styles such as Austin’s Migas taco, San Antonio’s Puffy tacos, and the Rio Grande Valley’s Barbacoa tacos. We’ll also talk to Restaurateurs, Taqueros, Abuelitas, and Chefs as we explore their stories, food traditions, and each city’s unique take on tacos. The series will go deep into Texas communities to understand how each city and region stand apart and we’ll follow characters that are influencing the taco scene while exploring the traditional to the newest trends of taco making and provide insights into the food culture of Texas, one taco at a time.

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